Dennis Koutoudis
Founder & CEO@LinkedSuperPowers
Dennis Koutoudis, is a successful entrepreneur, a recognized LinkedIn expert, a Certified Social Media professional & speaker. He is the Founder & CEO of LinkedSuperPowers (over 2 million Social Media Followers) an ISO 9001:2008 Certified Social Media Consulting Company specializing in optimizing the LinkedIn Profiles of both individuals & corporations (see company explainer video). It is also worth mentioning that Dennis was recently ranked by Klout #1 globally amongst the LinkedIn Experts (individuals or entities) who had generated the most engaging content for the topic of LinkedIn in the last 90 days.
Dennis has personally worked with executives at Pfizer, Bloomberg, Nokia, Amazon, Deloitte and several other Fortune 500 Companies while he is frequently asked to speak at events and conferences. He has over 29.500 first level connections on LinkedIn, more than 345 LinkedIn recommendations, and 1.8 million Twitter Followers. EvanCarmichael.com has listed him as the #1 Social Media Expert to follow on Twitter for October 2016, has been recognized by Agilience as Top Authority on Social Media and he has been cited in Forbes, The Huffington Post (see: In The Name of Gucci… & Sargent, LinkedIn & the right to fame), Entrepreneur.com, CNN iReport, Engadget, Buzzfeed, The Great Work Insights Podcast , SheKnows, Sales Hacker and Digital Doughnut amongst numerous other recognized international publications.
Apart from the blog of LinkedSuperPowers, Dennis presents Social Media and LinkedIn Strategies at AlphaGamma, a pan-European business portal, helping young job-seekers and young entrepreneurs from all over Europe, as well as BizCatalyst 360° . He is also an author at Business2Community (one of the largest business blogs on the web)..
Interview
Why Social Media are so important for the prosperity of a tourism company?
As a tourism company Social Media will help increase your brand recognition and will increase customer loyalty. Moreover, Social Media can help you attract targeted traffic, reach a new audience locally and globally, as well as build strategic relationships with target prospects. Social Media can also help you generate media coverage communicate with your existing, past and new clients as well as increase your leads & sales.
Which are the 3 things every tourism business should have in mind when it designs its social media strategy?
– Having a clear definition of our Professional Goal & our Target Prospects.
– Ensuring a Professionally Crafted and SEO Optimized Social Media Presence in every relevant Social Media Platform has been created.
– Engaging in the right Prospect Generation Activities.
What is the value of events like Digi.travel Conference & Expo for the travel & hospitality industry?
Events like Digi.travel Conference & Expo have great value since they provide the knowledge and know-how the travel & hospitality industry needs in order to be always competitive and updated with the latest developments in digital marketing.
